Todd Whitehurst

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 About Me

Technical Storyteller | Strategic Leader | Growth-Driven Marketer

I bridge the gap between technical expertise and storytelling, crafting narratives that connect people, ideas, and solutions. With a career spanning military service, entrepreneurship, and strategic marketing leadership, my passion lies in translating complex concepts into engaging, actionable stories that drive business growth.

My career began in the U.S. Army, where I earned two Army Achievement Medals while mastering mechanical systems and problem-solving under pressure. This technical foundation led to roles in textile machinery and advanced packaging systems, where I developed deep expertise in PLC programming using RSLogix 500 and 1000.

🔹 Key Roles:

• Generator Mechanic, U.S. Army (1989–1993)
• Machine Technician, Schlafhorst (1993–1999)
• PLC Technician, Bradman Lake Packaging (2000–2005)
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In 2005, I launched Carolina Media Publishing, creating two community-driven magazines that generated $500,000 in annual revenue within 18 months. Through engaging storytelling, strategic marketing, and audience insights, I built a thriving media brand that connected businesses with their communities.

🔹 Key Achievements:

• Developed compelling content that resonated across diverse audiences.
• Led a creative team of editors, writers, and designers.
• Designed marketing campaigns that drove measurable client success.

At American Motor & Transformer Services, I played a key role in growing revenue from $2M to $7M, leveraging strategic sales initiatives and customer-centric solutions. My ability to align technical expertise with business strategy has helped shape acquisition planning, market expansion, and operational efficiency.

🔹 Notable Contributions:

• Designed growth strategies that enhanced revenue and efficiency.
• Strengthened market presence through tailored technical solutions.
• Facilitated acquisitions and business development planning.

I am passionate about leveraging AI-driven marketing, digital storytelling, and technical strategy to build human-centered narratives that drive business transformation and long-term success.

✅ Storytelling & Brand Development – Content creation, advertising strategies, and audience engagement.
✅ Technical Proficiency – Adobe Creative Suite, Microsoft Office, and PLC programming.
✅ Strategic Sales Leadership – CRM systems, client engagement, and revenue growth.

📌 Sandler Sales Mastery Certification
📌 Advanced Technical Training in PLC Programming

Whether it’s developing impactful marketing strategies, driving technical sales, or crafting compelling stories, I thrive at the intersection of technology and communication—turning complex ideas into actionable, growth-driven solutions.

Let’s connect!